LEARN TO BE A PRICE MAKER
Free grain marketing lessons from Market Minute: basis, contracts, storage, exit plans and reading the market. These are the same ideas we walk farmers through every day, plus clips from our real updates and alerts.
- Basis & contracts
- Plans & exit strategy
- Storage, DP, HTA & futures
- Reading the market
- Real alerts, explained
Members get the daily update and every sell signal and hedge alert by text.
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Questions? Call or text 806-484-1214
1. Basis & contracts
Your cash price is futures plus basis. Knowing which half to lock in, and when, is where price makers are made.
GuideUnderstanding Basis: What It Is and What Moves ItStart here: how a cash price splits into futures and basis, and what drives your local basis. GuideCorn Basis Contracts: When Do They Make Sense?Why we first ask "why do you want one?", and why they fit an inverted local market. GuideBasis Contracts: What to Check FirstLook at historical basis locally, regionally, nationally and worldwide before you set one. GuideBasis Contract Deadline: Roll It, or Price and Re-own?Why we would rather price the grain and re-own with futures than roll to the next month. AudioBasis Contracts: When to Use One, and When Not ToA short audio lesson.You want to use them in an inverted market.Our audio on when basis contracts help you, and when they mostly help the elevator, including how to take advantage of a carry market. Listen to the full update →
2. Marketing plans & exit strategy
A sale, hedge or option position without an exit plan is a guess. These lessons are about deciding before the market decides for you.
GuideGrain Marketing 101: The Mistake of No Exit PlanWhy every hedge or trade needs a way out before you place it. GuideMastering Exit Strategies: Avoiding the Pitfalls of Texas HedgingWhat happened to farmers who went into basis contracts in late 2023 with no exit plan. GuideEmbracing Comfort in Your Grain Marketing PlanBuild a plan that fits your operation, so you act instead of freeze. GuideFrom Price Taker to Price MakerHow farmers take back control of the price they get. AudioAre You Comfortable With Where Your Marketing Stands?A short audio check-in on your plan. AudioHow to Outperform the Grain MarketReal examples of marketing strategies from the price maker series.This alert is not for everyone.Every Market Minute alert says who it is for (no storage, behind on sales, need cash) and lays out more than one strategy, because no two farms are the same. Read the alert →
3. Storage, DP, HTA & futures
The tool you pick (storage, DP, HTA, futures or options) can matter as much as the price.
GuideHarvest Storage Decisions: What to Sell, What to Store and WhyA real customer 100,000 bushels short on space, and how he decided. AudioWhy We Don't Use DP or Price LaterWhy DP can be the most expensive storage you will pay. AudioHTA or Futures?Which one fits your situation. AudioHow to Get a Higher Price Than the Market TradesStrategies for pricing above where the market trades.If you decide to use futures, make sure you have a clear risk to reward in place with a stop loss below support levels.Read the alert →
4. Reading the market
Seasonal patterns, USDA report days and trade headlines, explained the day they happened.
We have never once posted our highest price for the year in September.What the monthly highs for Dec corn say about seasonal tops. Read the full update →
This would be the first limit move in the corn market since March 2022.What USDA changed, how the market reacted, and what it meant for marketing. Read the full update →
China cut tariffs to nearly every ag product outside of soybeans.Why it happened, and whether the market overreacted. Read the full update →
5. Real alerts, explained
See exactly what we sent, when, and why. Every alert, not a highlight reel.
ListEvery Past Sell Signal & Hedge AlertEvery alert since May 2024, with dates and a link to each one. AlertSoybean Sell & Hedge Alert, Sep 1, 2026Who it was for: short on storage, moving grain off the combine, or behind on sales. AlertCorn & Soybean Buy Alert, Oct 21, 2026Re-owning bushels sold earlier, at a level where the risk could be defined.Start your free 30-day trial →
Or talk it through: call or text 806-484-1214
Educational market commentary, not individualized trading advice. Every farm's situation is different. Trading futures and options involves substantial risk of loss and is not suitable for all investors. Past performance is not indicative of future results.